Maryland Company announces formation of Platinum H2O Bottled Water Subsidiary

Platinum H2O Division to oversee sales and marketing of a private label bottled water product known as Platinum H2O and related merchandise to Urban America

Baltimore, MD May 12, 2004 -- The Jones Company, L.L.C., a Baltimore, MD based, minority owned business consulting and government affairs firm announces the creation of a subsidiary named Platinum H2O Enterprises. The new business unit will oversee the sales and marketing of the Companys private labeled bottled water product known as Platinum H2O. The Platinum H2O Division already has agreements with Good Hydration (www.goodhydration.com), a 2003 honoree in the non-carbonated, bottled water category at the Berkeley Springs International Water Tasting Awards, as well as RMR Sourcing Specialists, LLC, Steadfast Transportation, LLC, Enigma Graphics, and Tangible Solutions, Inc. to facilitate the distribution of Platinum H2O bottled water and related merchandise (e.g., t-shirts, sportswear, jackets, bags, and caps, etc.) to Urban America, as well as certain African and Caribbean countries.

According to Leroy Jones, Jr., Chairman and co-founder of Platinum H2O Enterprises, Platinum H2O's fundamental goal is to provide a healthy drink alternative to the seemingly endless variety of dehydrating alcoholic and non-alcoholic beverages, which presently are being marketed in Urban America. As businessmen and concerned fathers of young children, Rawle and I just did not feel we could sit on the sidelines any longer while others peddle sugar water and syrup, among other things, to our youth. In addition to B2B sales and marketing information, Platinum Ventures H2O also plans to use its website (www.platinumh2o.com) to provide health care data to its customers and affiliates, including information concerning illnesses that are prevalent in Americas inner cities (e.g., high blood pressure, diabetes, prostate cancer, and sickle cell anemia), and ways that the regular consumption of water may assist in the prevention or treatment of these illnesses.

When customers visit our website in the very near future, it will be understood that we are interested in nourishing their hearts and minds, as well as their bodies by serving as a reservoir of vital health care data that too often is lacking or otherwise being ignored in Urban America. We hope to bridge the gap between our customers, particularly African American and Latin American men aged 18-49, and health care professionals by providing much needed information, and promoting regular medical examinations and screenings, said Rawle Andrews Jr., President and co-founder of Platinum H2O Enterprises. According to Andrews, Platinum H2O also has entered into discussions with certain physicians, social scientists and nutritionists to facilitate the online publication of patient-centered articles, statistics and other documents addressing health care and behavioral conditions in Urban America.

About Platinum H2O Enterprises
Platinum H2O Enterprises is a business unit of The Jones Company, L.L.C., of Baltimore, MD (www.e-jonescompany.com). Founded in 1998, The Jones Company, L.L.C. is a minority owned, business consulting and government affairs firm providing business restructuring, diversity management and operational consulting services to clients in the public and private sector, with an emphasis on start up and emerging business organizations.

Company Website: http://www.platinumh2o.com

Media Contact: Leroy Jones, Jr., Chairman, email: e-mail protected from spam bots; telephone: 202-487-4968; fax: 410-510-1034. Platinum Ventures H2O, Platinum H20 name, symbol and logo, and the Must Be The Water slogan are trademarks and/or service marks of The Jones Company, L.L.C., P.O. Box 11421, Baltimore, MD 21239.

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